Tumblr is an up-and-coming micro-blogging platform in social media that is rapidly expanding. Tumblr is a social networking site that was founded in 2007 that allows users to upload seven different types of material, including text, photographs, video, Internet links, audio, chat, and quotes. Tumblr is now used by billions of people all around the world, so it's only natural that huge businesses would join in to gain the advantage of marketing their brands to existing and potential customers.
Tumblr allows users to follow other Tumblr blogs and, if they like, reblog their content. This is beneficial to businesses since it provides them with free advertising by allowing their customers with Tumblr accounts to promote their content. Tumblr also encourages users to engage in discussions with one another, which can be beneficial to a business, whether it is well-known or just getting started and looking for new clients.
Tumblr's first business users
The fashion industry, including Oscar De La Renta and Ann Taylor, were among the first significant corporations to join Tumblr. Both of these enterprises took advantage of the ability to submit images by utilizing Tumblr to showcase their new clothing lines and provide data and amusing information about what was going on in the world of fashion to their clients.
Tumblr has been welcomed by the media industry as well. The Los Angeles Times newspaper, Newsweek magazine, and Rolling Stone magazine are three examples of such businesses. For example, Rolling Stone Magazine has learned that by encouraging its Tumblr followers to visit their main website, they can gain more traffic and potential consumers.
On their Tumblr site, Newsweek demonstrates how they've discovered that it's a great method to provide their readers with information that's hilarious, informal, and moving. Their Tumblr "voice" can differ from that of their printed magazine while still reflecting their company's style and commitment to their readers.
Top Companies Using Tumblr Successfully
Huggies Diapers is another company that has had success with Tumblr. Highchair Critics is a Tumblr blog where parents and caregivers may acquire tons of information about baby goods and child care in general, as well as share baby videos and images.
Tumblr is being used by IBM, a huge and well-known technology firm, to market their brand. "A Smarter Planet" is the name of their Tumblr blog, which has short postings as well as videos and photographs. All of these promote and inform readers about current events in science and technology.
Tumblr users who are one-of-a-kind are also rewarded
Doctors Without Borders is a large medical humanitarian organization that works in over 60 countries, assisting local people in need of medical care due to disasters, conflict, or neglect. They created a Tumblr account to assist spread the word about their group by posting photographs and quotes about their mission. They combine photographs with short cutlines and comments from field reports in the impacted areas to create a powerful message. These posts then link to their main website, and the entire process works well to draw attention to the problems that impoverished and indigent people experience all around the world.
Another intriguing Tumblr blog user is The Museum of Useful Things, which is a firm that sells oddities like aluminum push pins and a magnetic nail holder. They learned that Tumblr allows them to advertise their business through art and design, which they have used to showcase their creative items and attract new customers.
A local business that is well-known in New York has also figured out how to use Tumblr to promote its brand. Adventures in Ice Cream is a blog by Milkmade Ice Cream, a gourmet ice cream producer. They use it to upload daily images of the ice cream they sell. This design makes excellent use of Tumblr's capacity to upload visually appealing photographs in order to attract and retain clients.
Overall, Tumblr is proving to be an excellent business tool for both large and small organizations throughout the globe.
https://simplefair.events/?p=23743
Comments
Post a Comment