Sanjay Sauldie Blog

When it comes to earning cash for your company, eCommerce is the finest option, but it also has a lot of potential pitfalls. Making mistakes when conducting business over the internet can have a detrimental impact on sales and client happiness. As a result, stay away from the following blunders. A lack of social media presence: Social media is an excellent marketing tool that is also free. Sites like Facebook, Twitter, and Instagram are useful promotional tools for getting the word out about your website. All you have to do now is add social sharing buttons to each product page. For eCommerce businesses, social media may also be used as a customer care strategy. Customers demand quick responses and provide speedy feedback on social media. You could be missing out on opportunities to communicate with your clients and prospects if you ignore social media. Customer service is lacking: The most prevalent mistake that an internet business must avoid is providing poor customer service. If yo

In the United States alone, there are more than 250 million mobile customers, with millions more in other nations across the world. Because mobile phones outnumber desktops, mobile marketing is poised to become the next evolution in marketing strategies, as well as one of the most potent marketing tools available to all types of enterprises. It's already well on its way to becoming a multibillion-dollar business. Mobile marketing is quickly becoming a popular and appealing kind of advertising that many small and large organizations are employing to stay up with today's fast-paced environment. Because nearly everyone owns a smartphone, it's an excellent approach for your business to communicate with its target audiences and persuade them to become your newest clients! According to recent data, more than half of all smart phone users use their phones to look up a product they're contemplating buying online, with more than a third of them using their phones to purchase the

Video marketing is becoming a digital marketing requirement. Individuals enjoy watching videos, and videos can help you sell more products or services. To be honest, a study conducted a year ago predicted that by 2020, video will account for more than 80% of all consumer web traffic. Do you want to expand your YouTube channel and attract more viewers? The "stunt" is to focus on themes that have a high search demand. Learn how to use the three-step approach for determining the ideal keywords to target on YouTube. Plan a Topic Hierarchy If you make videos about topics that are too broad, you will attract an unimportant audience. Similarly, if you make videos about super-niche topics, you won't be able to attract enough viewers. Unravel this by first creating a list of subjects to cover in a hierarchy. Find Search Volumes and Generate Keyword Ideas Then, using keyword research tools, figure out what people are looking for when it comes to your specialized issues. There are n

All businesses want to make money, and in order to do so, they need to produce leads. With billions of page views each day on Tumblr, there's a good possibility your company will obtain the leads it needs to generate money on the platform. Tumblr is increasing every day, according to statistics, with over 120,000 new blogs joining every day. More than half of the users are under the age of 35, so if your business is aimed at that demographic, you're missing out on a fantastic chance. Here are some ways that Tumblr can assist your business produce leads that can turn into earnings if you want to communicate with a young audience who is into all the latest things online and off: Use images in your Tumblr postings whenever possible Because Tumblr is such a graphic-heavy platform, businesses must carefully select all of their photos in order to elicit the best responses from their followers. For example, if you publish photographs or videos of your new items, or of happy customers

Facebook is a website that has altered the course of history. It could, however, have been a completely different scenario. In fact, the odds were stacked against us from the beginning. For starters, Facebook was far from the first social media platform. MySpace had pretty much finished this up and added more features. Second, Facebook was created by a single student in his dorm room. It didn't have a lot of money behind it, and there was no incentive for it to succeed. Nonetheless, it happened. So, if you want to start your own visionary service or product, ask yourself why Facebook was so successful. What can you take away from it? How Facebook Conquered the World Using a Slow Rollout One of the most striking features of Facebook's introduction was how slowly it was implemented. Rather from being available to everyone on the first day, Facebook was initially only available to Harvard students. It became available to select different colleges after a while. It eventually becam

There are a number of people who call themselves "wantrepreneurs." These are people who aspire to be entrepreneurs, who may even claim to be entrepreneurs, but who lack the magic spark required to alter the world. What is the difference between these people and those who truly have breakthrough innovations, one could wonder? It usually boils down to a few minor blunders people make along the way... Too Much Talking Many people I meet who have intriguing app, website, or product ideas make the mistake of telling me about them. This isn't a concern due to intellectual property or anything else. It's a problem since I have a feeling they'll never make it happen. These are individuals that adore 'doing business.' People who enjoy talking the talk but don't want to put in the effort. Instead of talking, take action. Not saying enough Then there's the other type of entrepreneur who has a great concept that they think is the best thing ever and then becom

The popular social media app "TikTok" is a video-based program that allows users to create brief, lip-synced videos. You can increase the number of active users for your marketing campaign by including music and unique effects in these videos. Many marketing organizations use TikTok as their social media network, and TikTok is expanding its platform and chances to work with influencers. Brands have been using TikTok to raise brand recognition in recent years. Below are some well-known brands that have already tried TikTok, overcome obstacles, and succeeded. Chipotle Chipotle is a well-known Mexican fast-food restaurant. It use TikTok as a marketing tactic, posting a range of videos to gain attention. On TikTok, it has around 55,000 followers. It is working with influencers, and they used videos with highly effective music, memes, and other video effects to highlight the menu item, and it is a compelling method to engage people. It also arranges challenges on a regular basis t

Businesses need the correct tools for mobile marketing in order to be successful and reap the benefits of this relatively new and exciting kind of marketing. Here are some of the most effective high-quality mobile marketing strategies for businesses to help them thrive with this type of campaign: Provide your customers with the information they require to locate your company. It's pointless to have a company that no one knows about. As a result, business owners must disseminate all pertinent information about their organization in as many ways as feasible. This includes using social media, such as FourSquare check-ins, to make it easier for your current and potential consumers to find your business using location-based apps. To interact with customers, use quizzes or other interactive media. Giving new and present clients something to interact with, such as quizzes, amusing contests, surveys, or other similar activities, is another approach to attract their attention. People enjoy

Let's face it: when it comes to online marketing, particularly social media marketing, many firms simply miss the mark. If you have a Facebook group but it hasn't progressed or isn't seeing much activity, you may fall into this category. Continue reading to find out what you're doing wrong and how to fix it. Make a Case Too many businesses assume that the best approach to advertise themselves is to create a dull and uninteresting brand and then brag about how fantastic they are on social media. Do you believe I'm joking or exaggerating? Consider the amount of organizations with blue and white logos that are just text, ambiguous names like 'VexSoft,' and vague descriptions of what they do ("empowering individuality, teamwork, and synergy in all sectors!"). There is just no incentive or emotional pull for people to join a Facebook group run by a company like this. People become members of organizations because they believe in a brand and want to su

Mobile marketing is proving to be quite effective for both large and small organizations. One reason for this is that statistics suggest that one out of every four persons in the world owns or has access to a smartphone or other mobile device. With such a big market, any company would be stupid to pass up such a tremendous opportunity to deploy mobile marketing efforts. Mobile Device Usage Statistics are Massive. According to 2012 studies, 80% of smart phone owners never leave home without it. Smartphones have become the standard, and you can find them almost anywhere: at home, in airports, in stores, while waiting at the bank or the doctor, and so on. In fact, the study found that more than a third of people would sooner give up their television than hand over their smartphone! Nearly two-thirds of smartphone owners use their devices to access the Internet many times a day, sending emails, conducting Google searches, accessing social networking accounts, and viewing video sharing site

"Local Search" is defined as "looking for information online in order to make a purchase offline." Because online marketing has evolved so much in the previous few years, SEO and search strategies have also altered dramatically. If you're in a local business, you'll need to be found in local searches. There are 2.6 billion local searches per month, indicating that there is a vast audience looking for local businesses, with 91 percent of them using search engines to do it. Google, Yahoo, and Bing are search engines that have developed local search algorithms that include customisable business listings for each company. Name, logo, contact information, position on a map, company hours, website, address, and a description of your products and services are all included in these listings for your local business. You may add images, videos, coupons, and special deals to your listings. Traditional local media organizations, such as newspapers, television, and radio

Quora is a multifunctional platform where you can read and write answers to help establish your brand's authority. Quora is used by a million individuals every day for reading and writing. It allows you to share what you've learned with the rest of the world. As a result, marketers use it as their preferred platform for promoting their products and increasing traffic to their websites. There are millions of active users to whom you can promote your business and gain a significant advantage. If you're still not convinced that Quora should be one of your major solutions, you should learn more about why it's a good idea to develop a Quora marketing strategy. 1. To Obtain a Position in a Search Engine Any site requires traffic, and you can obtain it in a big way. You don't have to put in a lot of work. Quora is an excellent source of organic traffic. Incorporate some relevant keywords into your responses for a chance to appear in the search engine's top results. You

It is extremely easy to make money using SEO (search engine optimization), and there are numerous ways to do so. This can be done from the perspective of an SEO specialist giving SEO services to business websites, or from the perspective of a business owner seeking SEO services to improve their website and increase earnings. Here's some more information on both of these lucrative SEO opportunities: Providing SEO Support One approach to make money while also assisting others is to provide SEO services and promote them to businesses. All business owners want their websites to rank highly in Google and other search engines, and efficient SEO may help them achieve this goal in a variety of ways. As an SEO professional, you'll be the one offering them services and assisting them in getting their websites in shape so that they can rank well in search engines. When it comes to offering SEO services to business owners, you should have a large customer base because every company wants t

Amazon is not only the world's largest platform for buying and selling goods, but it also allows you to sell your goods and earn more money online. It boasts one of the world's most profitable affiliate systems. It enables website owners and bloggers to connect with Amazon and earn referral fees when customers click through and purchase things on Amazon. It is a fully free process, and anyone can participate in order to profit from Amazon's incredible feature. If you have your own blogs and websites, it's a great way to supplement your income. Affiliates in the Amazon affiliate marketing program can earn up to 15% of the selling price. It all depends on the affiliate's effort and the type of sale he or she makes. The following are some fantastic ways to profit from Amazon's affiliate program: • Create a blog or website: An affiliate who has their own website and blog is the ideal affiliate. Links to Amazon can be added through blogs and webpages. Starting your o

You've probably heard of Twitter, but you didn't believe it was very important as a marketing tool for your company. When I tell you that more than 70% of small businesses have a Twitter account and that more than 85% of people who become their followers stay loyal to that brand, you're likely to change your opinion! That implies that if you own a business and don't have a Twitter account, you're missing out on millions of opportunities to gain new customers and profit from what happens on Twitter every day! That is why I am here to explain you why Twitter should be an important element of your marketing plan for your company. Here are some of the most compelling explanations I've discovered: Twitter allows you to communicate with your customers. One of the most important reasons why every business should have a Twitter account is that it allows you to communicate with your consumers and clients quickly and effortlessly. You'll be able to communicate with yo

In the marketing industry, mobile apps are extremely effective marketing tools. Many of them assist businesses in making money while also assisting them in gaining new clients. Some smartphone applications are made to provide fun, while others are made to provide valuable products that attract potential customers to the firm that made them. There are millions of different sorts of mobile apps, which means your company has a lot of opportunities to catch the attention of potential customers in a variety of ways. You must develop a good marketing strategy that includes some type of planning that does not exclude the use of mobile apps, or your company will be left behind in today's world, where one out of every four people owns or has access to a smartphone, and that number is growing every day around the world. What are the advantages of apps for customers and businesses? In fact, despite the fact that users downloaded and purchased apps intended to provide games and entertainment,

Who wouldn't want to follow in Steve Jobs' footsteps? Is there a next-generation Mark Zuckerberg? Is there a new Elon Musk on the horizon? Many of us are enthralled by the prospect of coming up with a game-changing concept that will transform the way people work and play. And, because to a plethora of new modern technology, this is now more possible than ever before. You don't need a large team or to work with manufacturers - you can come up with a brilliant concept, produce it online, and then distribute it all over the world! But how is it in practice? Is the reality as good as the fantasy? Is this something you should truly strive for? Success in Real Life This is an area in which I have some experience. I haven't revolutionized the world or become obscenely wealthy, but I did have an app that made me more than $40,000 in its first year. And it did, at least for a time, transform everything for me. The initial 'eureka moment' was the most enjoyable aspect of

We don't tend to think of people as combatants in today's modern environment. The majority of us are pencil pushers rather than fighters, and we rarely have to put ourselves in danger or face down a gang of adversaries. For the most part, this is a wonderful thing, but it has resulted in many of us being soft and weak-willed. And the truth is that we don't have to give up our warrior instincts. Just because we don't have to battle anymore doesn't mean we can't attack new difficulties with the same zeal. It doesn't rule out the possibility of benefiting from a warrior mindset. And this isn't to say that there aren't any contemporary soldiers left. There are those who fight on the front lines and those who just approach present challenges and barriers with the mindset of a past fighter. In this article, we'll look at what it takes to be a true warrior and see if you match the bill. If not, this list will assist you in better understanding the areas

Twitter is quickly becoming one of the most effective marketing tools for both online and offline companies. You'll need to discover some high-quality Twitter tactics and tips to get the most out of your Twitter business account. Here are a handful to get you started with your Twitter marketing campaign: Promote your business on Twitter and other social media platforms - It's all about getting your brand noticed these days, so you have to do it well. Make sure you tweet relevant and timely information about your firm, and then cross-promote it on social media platforms such as Facebook, LinkedIn, business websites, and blogs. Make sure the information is interesting and presented in a variety of ways, such as photographs, text, and videos. Interact with your clients and customers - People prefer to be able to associate a company's name with a real person. That's why it's critical to have a personal yet professional profile image on Twitter. Also, make an effort to c

Do you have a business website that receives a lot of traffic but doesn't appear to be converting those visitors into sales? According to certain statistics, up to 98 percent of visitors to business websites do not convert! What can be done to reconnect with those past visitors? That's a lot of potential purchases going down the drain. Retargeting is the answer. What is the definition of retargeting? When you implement a retargeting strategy, you maintain in touch with visitors who visited to your page but didn't buy anything. If you don't learn how to use retargeting, you'll miss out on a chance to generate more purchases because those visitors may still be interested, but weren't able or ready to buy on their first visit for whatever reason. You have a better chance of selling to them again if you stay in touch with them. When you create advertisements based on a person's previous visit to your website, you're using retargeting. You don't have to l

WhatsApp is changing the way people advertise on social media. WhatsApp is a messaging program that has evolved from sending text messages to sharing audio and video files to become a powerful promotional tool. WhatsApp does not provide advertising space, but it is still useful for businesses and marketers. Many brands now utilize it to communicate internally, create relationships, increase brand awareness, and collect audience for events. If you have a WordPress website, you may add a WhatsApp share button using the 'Mobile ShareBar' plugin, or you can use 'AddToAny' to integrate your WhatsApp account with your website and blog. Here are some examples of how businesses use WhatsApp to communicate and advertise themselves in different ways - Absolut Vodka (Vodka): Absolut Vodka wants to mark the occasion of 400 limited-edition bottles in a unique way. Brand was set on throwing a private party in Argentina. Customers must, however, persuade the virtual doorman in order t

In the age of YouTube videos and social networking, viral marketing has become a popular approach to spread the word about your company, products, or services. Viral marketing, like any other marketing technique, necessitates the use of effective technologies to succeed. One of the most appealing aspects of viral marketing tools is that many of them are completely free. The ones that aren't free are a fraction of the cost of traditional marketing tools. The following are some examples of efficient viral marketing tools: Blogs Blogging software is one of the most important and straightforward viral marketing strategies available. This is a fantastic tool for getting the word out about your company, products, or services, and it's completely free. The only expenses you will incur are those associated with hosting your domain and acquiring a domain name. It can be as little as one hundred dollars per year. There are also several free blogging platforms, such as Blogger and WordPre

So you want to start using Facebook to promote your business? Now you must decide whether to establish a Facebook page, a Facebook group, or both! Of course, the answer is both. However, in order to get the most out of this method, you must first comprehend the main benefits of each and how they differ. Here are some important distinctions between Facebook pages and groups. The Fundamentals The purpose of a Facebook profile is to serve as a kind of'shop window' for your company. This is a mostly static page with a call to action, a description, and a photo, among other things. While your followers can remark or react to what you post on your page, you are more likely to conduct the majority of the posting. People can share the things you post on Facebook, which will then promote those posts to their own social networks. This is the best feature of Facebook. If you share a wonderful post on your Facebook page, it has the potential to become viral across all of the different real

Apps are popular among mobile users. Anyone with a smartphone can see that they have undoubtedly downloaded dozens of apps and use them frequently. Mobile apps are all over the place, whether it's to check the weather or to check a price. That is why having one or more mobile apps is critical for your company. The majority of apps are straightforward to download, install, and use. Unlike other desktop apps, you don't have to setup them or wait hours for them to install. That's why they're so effective in helping to create a company's brand, as well as keeping customers loyal and attracting new and potential customers. Here are some further reasons why firms should use mobile apps: Apps Help You Work More Productively Mobile apps, believe it or not, can help your employees work more efficiently. If they have an app that helps them arrive to meetings on time, submit time card information, or manage other areas of their job, for example, it makes things faster and easi

Today, there is a healthy balance of business and advertising. Advertisers are utilizing social media channels to expand their reach. Instagram advertising are another example. As we all know, Instagram has grown in popularity, with 1 billion active users and more advertising opportunities. It is simple to upload photographs to Instagram. According to a study, about 80 million photographs are posted every day. Consider how many people use Instagram and how you may attract them and get them to engage with your brand. If you haven't yet tapped into the benefits of Instagram Ads, now is the time to do so. This will assist you in increasing engagement and raising brand exposure. We've outlined some best practices below that can assist you in optimizing your Instagram Ads. Make a goal for your Instagram video ad. Fix a purpose for why you want to proceed with this before you start designing anything. You should have a certain purpose in mind. If you know why you're employing vid

WhatsApp is the most popular and widely used messaging service. It has unquestionably changed the way mobile devices are used for advertising. Here are a few tips to help you improve your WhatsApp advertising strategy. Change your phone number: If you want to alter your WhatsApp account's contact information, follow these steps. WhatsApp has a fantastic feature that allows you to replace an existing contact number with a new one. All you have to do now is go to 'Settings' and select 'Account.' You'll see the option "Change number," tap it, and enter your old and new phone numbers. This process transfers your account information, groups, and settings to the new phone number. Disable the Last Seen function on WhatsApp: The WhatsApp last seen function is a useful tool for finding out when your friends were last seen on WhatsApp. To hide your last seen, go to 'Settings' and select 'Account' from the drop-down menu. Choose whoever you wish t

Many marketers and business owners are now moving their operations online in order to profit from social media marketing platforms. The social media marketing platform was once dominated by the trio of Facebook, Twitter, and LinkedIn, but now additional platforms such as Snapchat are getting involved and producing results comparable to the above trio. Why are you still putting your efforts into traditional methods of getting money when big brands are already making money using Snapchat? Snapchat is a fantastic way to generate money online while also engaging with a specific demographic. "It's one of the positives of using Snapchat as a marketing platform," as the saying goes. The methods listed below can help you earn tens of thousands of dollars for your efforts. 1. Choose a niche with affluent demographics: Target an audience that can afford to pay you more and is also interested in your niche. It's pointless to have a million middle school pupils as followers if th

Mobile marketing is a fantastic approach for your company to soar to success and profit. However, this is only true if you approach it correctly. Here are a few mobile marketing Dos and Don'ts to keep in mind: Do's in Mobile Marketing BE AWARE OF YOUR CUSTOMERS' NEEDS. It's critical to understand what matters to your customers, especially when it comes to mobile marketing. An unsatisfied customer can erase your mobile marketing ads as quickly as you can send them out, so learn everything you can about what they want and need. DO keep track of the time. In mobile marketing, it's critical to pay attention to the times you send out mobile communications. It's ideal to attempt to pair it with things like sending out lunchtime restaurant discounts. Try to connect what you're doing with how people spend their time; time is money, after all! DO make your websites mobile-friendly. If you're offering something to individuals with smart phones through your website